ARRI Rental Group - Prime DNA - Custom 65 mm format optics tailored to your unique creative vision. Currently a family of 14 lenses, customized by ARRI Rental and guided by cinematographer
![ARRI Rental develops two new and exclusive large-format lens series: ALFA and Moviecam - Cinematography World ARRI Rental develops two new and exclusive large-format lens series: ALFA and Moviecam - Cinematography World](https://www.cinematography.world/wp-content/uploads/2021/10/1-ARRI-Rental-ALFA-anamorphic-product.jpg)
ARRI Rental develops two new and exclusive large-format lens series: ALFA and Moviecam - Cinematography World
![Announcing the Prime DNA series – custom 65 mm format optics with unusual image attributes and full of character. All Prime DNA lenses are… | Lenses, Optical, Arris Announcing the Prime DNA series – custom 65 mm format optics with unusual image attributes and full of character. All Prime DNA lenses are… | Lenses, Optical, Arris](https://i.pinimg.com/736x/48/f3/39/48f339dfa31d2280958b7ce4621fd8e1--dating-lenses.jpg)
Announcing the Prime DNA series – custom 65 mm format optics with unusual image attributes and full of character. All Prime DNA lenses are… | Lenses, Optical, Arris
![ARRI Rental on Twitter: "A warm welcome to ARRI's new #ALEXALF, seen here with an #ARRIRental Prime DNA lens in LPL mount. With the LF, SXT, Mini, and our exclusive #ALEXA65, we're ARRI Rental on Twitter: "A warm welcome to ARRI's new #ALEXALF, seen here with an #ARRIRental Prime DNA lens in LPL mount. With the LF, SXT, Mini, and our exclusive #ALEXA65, we're](https://pbs.twimg.com/media/DVCmA38V4AAills.jpg)
ARRI Rental on Twitter: "A warm welcome to ARRI's new #ALEXALF, seen here with an #ARRIRental Prime DNA lens in LPL mount. With the LF, SXT, Mini, and our exclusive #ALEXA65, we're
![7artisans 35mm T2.0 Cine Lens Full Frame Large Aperture for Sony E-Mount: Amazon.co.uk: Electronics & Photo 7artisans 35mm T2.0 Cine Lens Full Frame Large Aperture for Sony E-Mount: Amazon.co.uk: Electronics & Photo](https://m.media-amazon.com/images/I/611zSdB8ejL._AC_UF350,350_QL80_.jpg)